A practical guide to establish corporate social responsbility models that adjust to the particularities of each business
Max Gosch, writer of the book and former partner of the fimr, commentst that “The recent economical crisis, the globalization and the extreme wealth and poberty have created a new paradigm that demands great responsability to governments, companies and individuals”. Furthermore, he thinks that “Social corporate responsibility is going to be a key point in the future viability of companies because the best professionals want to work for companies that contribute to society, companies with which they share their values, and take into account their opinion”.